A call center handles large quantities of requests that are processed over calls, emails or chat messages. The responsibilities of a call center are two-fold. First, it is responsible for providing support to customers to ensure a smooth and hassle-free user experience. Second, it helps companies increase profits and improve...
Month: April 2019
Data Validation Strategies for Better Data Quality
It isn't enough to have a data bank with you but what matters is whether the data will be of any good for your business. If you want to determine the quality of data, analytics can be of immense help. In this regard, data validation services can come to your...
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April 17th, 2019Everything You Should Know About Account-based Marketing
Account-based marketing (ABM) is one of the emerging business marketing strategies that use highly targeted, personalized campaigns to engage a specific set of target accounts. It is also known as key account marketing and complements both the traditional and short-term marketing goal of generating leads with efforts aimed at driving...
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April 17th, 201910 Advantages of Content Marketing
Content marketing is not just a buzzword; it has become a necessity in present digital business landscape. Before we go deep to discuss the significance of content marketing or content lead generation, it is important to have a clear understanding of what it is all about. Content lead generation is...